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22nd September 2025

Intense debut in Geneva (SUI) for the Red Bull Italy SailGP Team

Lake Léman offered a challenging stage with fading breezes and fresh-water variables. Red Bull Italy SailGP Team turned adversity into progress, leaving Geneva stronger than they arrived. Geneva, 21 September 2025 – The tenth event of SailGP Season 5 made its

19th September 2025

GO WILD SERIES | EP. 3: FUTURE OF FAST IN TOKYO

We had an absolute blast producing the third episode of PUMA’s Go Wild Series!This shoot took us all the way to Tokyo for the World Championships, where we captured PUMA’s biggest stage in action. From inside the NITRO™️ Lab, where

17th September 2025

Karsten Warholm │ Well Done Is Better Than Well Said

Olympic champion. World record holder. Relentless competitor. PUMA athlete Karsten Warholm has been called fearless on the track, but off it, he admits he walks a fine line between obsession and passion. In this episode of Go Wild, the Norwegian

14th September 2025

Unstoppable: Conor Shanahan (IRL) Takes Championship and Finale Win at PGE Narodowy

We have witnessed history repeat itself inside the walls of Warsaw’s PGE Narodowy, as Conor Shanahan secured both, the 2025 Drift Masters championship and the Grand Finale victory in front of a sold-out crowd of more than 50,000 fans. The

11th September 2025

THE FUTURE OF FAST: PUMA at the World Athletics Championships 2025 in Tokyo

What if Usain Bolt’s 2009 form met PUMA’s 2025 spikes? Ahead of the World Athletics Championships (WAC) 2025, Olympic champions, world record holders, and rising stars come together in Tokyo to discuss how athlete-first innovation continues to rewrite what’s possible

3rd September 2025

Armand ‘Mondo’ Duplantis │ Music, Fashion And Culture Keep Me Grounded Off The Track

From makeshift backyard setups in Louisiana to standing at the top of the world stage, Armand ‘Mondo’ Duplantis has lived a life defined by obsession, precision, and the relentless pursuit of excellence. By the age of five, he was already

25th August 2025

New Global Sport Conference 2025 Concludes with Strategic Announcements and Industry Collaboration

World’s largest esports conference defines The Next Game, uniting gaming, esports and sport on a global stage Riyadh, Saudi Arabia (25 August 2025) – The Esports World Cup Foundation (EWCF) today closed the New Global Sport Conference 2025 (NGSC 2025),

25th August 2025

Red Bull Genova Cerro Abajo Kicks Off the 25-26 World Series with Roger Vieira Crowned as the Champion

Red Bull Cerro Abajo returned to Italy for the second time since its wildly popular debut race in 2024. The world’s best riders gave it their all as they competed in the highly physical terrain of Genova, on the fastest

20th August 2025

Romain Girard │ At PUMA, Athletes Are Always First

PUMA’s Vice President of Innovation, Romain Girard, joins the Go Wild podcast for an exclusive conversation on what it truly means to innovate in the world of sports. With a career dedicated to redefining the limits of design and technology, Romain shares how passion,

6th August 2025

Pretty Cool To Be On My Deathbed And Still Hold The Record | Jonathan Edwards

From a quiet seaside town in Devon to the peak of the athletics world, Jonathan Edwards carved out one of the most iconic legacies in Olympic history. The PUMA ambassador and Olympic triple jump world record holder didn’t follow a